Website Education

Google Analytics

Google Analytics is a free web analytics tool offered by Google to help you analyse your website traffic and monitor their activity.  This comes pre-installed for all our Launch Express customers all you have to do is set it up!

Testing Website Performance

We recommend using GTmetrix to test your website performance. You can even use it to compare performance of your site to your competitors website. You can perform simulated tests from other countries and different website browsers.

Test My Website

Search Engine Optimisation (SEO)

Most people don’t understand what SEO is or how it works! So we’re going to give you a simple guide to teach you everything you need to know and how to improve the SEO of your website!

Headings & Content:


Caching is basically storing the result of an operation to avoid recalling it in the future, which will speed up load times.


Cookies are small files which are stored on a user’s computer. They are designed to hold a small amount of data specific to a particular client and website, and can be accessed either by the web server or the client computer to monitor your previous web activity.

What is CSS?

CSS stands for Cascading Style Sheet and is basically a page of code with a list of terms like ‘Heading” or “link”, that are defined styles like their size and colour. Your website will contain code that tells it where/what style sheet to use. This is all done automatically with wordpress.